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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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07123_Field_TCUM T688.txt
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1996-04-10
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834b
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16 lines
the crossing and interplay of the life of media forms.
The film imports of all nations, especially those from the
United States, are very popular in Thailand, thanks in part to a
deft Thai technique for getting round the foreign-language
obstacle. In Bangkok, in place of subtitles, they use what is
called “Adam-and-Eving.” This takes the form of live Thai
dialogue read through a loudspeaker by Thai actors concealed
from the audience. Split-second timing and great endurance
enable these actors to demand more than the best-paid movie
stars of Thailand.
Everyone has at some time wished he were equipped with
his own sound system during a movie performance, in order to
make appropriate comments. In Thailand, one might achieve
great heights of interpretive interpolation during the inane